Quick-start guide: 5 steps to start selling Marketplace health & dental plans
Before selling health insurance plans through the federal Health Insurance Marketplace® (FFM) on HealthCare.gov, you need to register, sign agreements, and complete required training. The 5 steps are below.
(If you want to sell only small business group plans through the Small Business Health Options Program (SHOP) Marketplace, registration and training are slightly different. Review how to register to sell only SHOP plans.)
STEP 1. Create an account
- Go to the CMS Enterprise Portal at https://portal.cms.gov/
- Select New User Registration (in the box at the upper right) and create an account.
STEP 2. Identify yourself as an agent or broker
- Log in to your new Enterprise Portal account at https://portal.cms.gov/
- Select Request Access Now.
- Select the FFM/Training - Agents/Brokers/Assisters tile.
- Select FFM Agent Broker from the dropdown menu.
STEP 3. Confirm your identity
- Provide basic information that lets us confirm your identity (known as “identity-proofing”).
- After you’re identify-proofed, you’ll be sent to the CMS Enterprise Portal home page.
- Log out of the Enterprise Portal.
- Wait a few minutes for the agent/broker role to be assigned to your profile.
STEP 4. Take required training
Free CMS training doesn't offer continuing education units (CEUs).
- Log in to the CMS Enterprise Portal at https://portal.cms.gov/
- Select Complete Agent Broker Training.
- Select the Access Training link next to Marketplace Learning Management System (MLMS).
- Complete the required profile information and select Save/Update.
- Select the appropriate curriculum (Individual Market or SHOP).
- Enroll in the curriculum and select Complete Enrollment.
- Complete all required training.
STEP 5. Sign the privacy and security agreements
- Go to Current Learning to launch and electronically sign the CMS Privacy and Security agreements.
- Select Curriculum State and select the Actions link (to the right of a completed curriculum).
- Print your Registration Completion Certificate.
Questions?
- Get general agent & broker information from CMS.
- Read the detailed agent and broker FAQ in the “Help” section of the Marketplace Learning Management Service (MLMS).
- Get information about selling group plans to small businesses through the Small Business Health Insurance Program (SHOP) Marketplace.
Agent and broker contacts
- For general questions about FFM registration, CMS policies, and other agent and broker issues: Email FFMProducer-AssisterHelpDesk@cms.hhs.gov.
- For help logging in to the CMS Enterprise Portal: Email CMS_FEPS@cms.hhs.gov or call 1-855-CMS-1515.
- For questions about the MLMS: Email MLMSHelpDesk@cms.hhs.gov.